right, just for my own personal benefit im posting a link to a copy of the examiners report on advertising in this post.
the following extract from it i feel is extremely important;
many drift into a general discussion of a variety of media forms (especially magazines and TV) and few stop to consider the aims and purpose of advertising itself.
now im glad i read this, because as i mentioned in my last post, we can all sum up the purpose of advertising; to make you spend your money. which may lead you to ask (and why is it that all my answers lead to more questions?!?) is advertising the driving force behind consumerism? and more importantly why? what is it that makes people want to go out and buy a product because they saw it on tv/in a magazine/on a billboard?
i think some questionnaires and things are in order...
x sylvia
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment